How to Optimize Content for AI Search Engines: Get Discovered, Cited, and Trusted
Something has genuinely shifted in how people find information online. A growing number of users are now getting their answers from AI tools like ChatGPT, Google’s AI Overviews, and Perplexity rather than scrolling through search results and clicking links. They ask a question, get a summarised answer, and in many cases never visit a single website. 